The theme for the 2018 Vodacom Durban July is ‘It is Time’ and designers are interpreting the theme in unique ways with ensembles that are both timeless and eye-catching. Pictured is the ensemble, created by JJ Schoeman for the July Invited Designer Showcase, presented by Durban Fashion Fair and modelled by Lara Fortmann, Pinkie Mthiyane and Julia Rose. Photo by: JoNo@Pure Studio