“We knew that our rich and varied cultural heritage has a profound power to help build our new nation” Nelson Mandela

the sari story…

A sari is the traditional female garment in India, Bangladesh, Nepal and Sri Lanka. Today, the sari is used world-wide by different women from all walks of life as a fashion statement. The sari itself is a very long strip of unstitched cloth, ranging from four to nine meters in length, which can be draped in various styles. The most common style is for the sari to be wrapped around the waist, with one end then draped over the shoulder baring the midriff. It can also be used over jeans. It is usually worn over a petticoat with a blouse known as a choli or ravika forming the upper garment. The choli has short sleeves and a low neck and is usually cropped. Cholis may be backless or of a halter neck style. These styles are usually more dressy, with a lot of embellishments including mirrors or embroidery. Sari’s are used for special occasions like weddings, prayers and funerals but many women use them on a daily basis. A sari is something that many people believe will never go out of style. Vishal Jetha, owner of Jayshree’s Rivaz, said,”A sari is part of the Indian Ethos. It is the most elegant traditional wear for woman all over the world.”